Coolest Book Advertisement Ever: The Adventures of Johnny Bunko
Posted on Apr 19th, 2008
by
Duff
Check this out, but watch it full screen and with the music up:
Johnny Bunko trailer from Daniel Pink on Vimeo.
Looks like a brilliant way to get people to read your business book, from Dan Pink who used to be Al Gore's speechwriter.
Tagged with: career, manga, anime, johnny bunko, marketing, ad, advertisement, video, business, advice







is this a parody??
it's pretty over the top … I can see how this would market to a certain audience … but there are others who would just poke fun at such promos ….
marketing and media is a strange world.
Parody? Yes and no. It's postmodern marketing–marketing that makes fun of marketing.
I'm diggin' it.
It's obviously designed for the book's target market and it nails that perfectly.